Non-Oil GDP Share: 70.5% ▲ +9.5pp vs 2017 | QS Ranking — SQU: #334 ▲ ↑28 places | Fiscal Balance: +2.8% GDP ▲ 3rd surplus year | CPI Rank: 50th ▲ +20 places | Global Innovation Index: 69th ▲ +10 vs 2022 | Green H₂ Pipeline: $30B+ ▲ 2 new deals 2025 | Gross Public Debt: ~35% GDP ▲ ↓ from 44% | Digitalised Procedures: 2,680 ▲ of 2,869 target | Non-Oil GDP Share: 70.5% ▲ +9.5pp vs 2017 | QS Ranking — SQU: #334 ▲ ↑28 places | Fiscal Balance: +2.8% GDP ▲ 3rd surplus year | CPI Rank: 50th ▲ +20 places | Global Innovation Index: 69th ▲ +10 vs 2022 | Green H₂ Pipeline: $30B+ ▲ 2 new deals 2025 | Gross Public Debt: ~35% GDP ▲ ↓ from 44% | Digitalised Procedures: 2,680 ▲ of 2,869 target |

Financial Services: Investment Landscape Analysis

Investment Landscape analysis for Oman's financial services sector

Overview

Investment in Oman’s financial services sector totals OMR 32 billion total banking assets, reflecting both sovereign and private capital deployment. The sector’s GDP contribution of ~6% is targeted to reach 10%+ by 2040, requiring sustained capital inflows across the investment pipeline. Deal flow has accelerated since 2020 with Vision 2040 providing a clear policy framework for investor confidence.

Key Indicators

IndicatorCurrent2040 Target
Total InvestmentOMR 32 billion total banking assetsGrowing
GDP Contribution~6%10%+
Key InvestorsBank Muscat, BankDhofar, National Bank o…Diversifying

Analysis

The investment landscape for financial services in Oman is shaped by a combination of government-led strategic investments and growing private sector participation. Bank Muscat, BankDhofar, National Bank of Oman, Alizz Islamic Bank, CMA, CBO represent the core investor base, with increasing interest from international institutional investors and sovereign wealth funds. The Oman Investment Authority (OIA) has prioritised the sector in its portfolio rebalancing strategy. Foreign direct investment is facilitated through free zones, tax incentives, and streamlined licensing processes. However, deal sizes remain modest compared to UAE and Saudi equivalents, suggesting room for growth.

Challenges

Capital mobilisation faces headwinds from limited capital market depth, low equity market liquidity, conservative lending culture, nascent fintech ecosystem, regulatory fragmentation between cbo and cma, and high npl ratios in sme lending (~8 percent).

Opportunities

Islamic finance expansion, fintech sandbox and digital banking licences, insurance penetration growth (currently ~1.5 percent of GDP), green bonds and sukuk, pension fund reform, and regional wealth management hub potential. Green and sustainable financing instruments (sukuk, green bonds) represent an emerging channel for sector investment.

Vision 2040 Targets

Increase financial services GDP share to over 10 percent; double insurance penetration; grow Islamic banking to 25 percent of assets; launch a digital riyal CBDC pilot; maintain 92 percent+ Omanisation.